Several Reasons Why Every eCommerce Store Loves A/B Testing
If you are in eCommerce, you might have heard the word A/B testing but do you know what A/B testing is ? and Why everyone loves this testing?
Customer behavior on website are not static, so every business needs ability to know what customers feel about the website or where business have loop holes. So, A/B testing is an eCommerce lading page optimization method to experiment on user with your website.
A/B Testing is a truly beneficial way to research on your existing customers. ‘A’ means current website version and ‘B’ means modified version. The end result is what your customers feel about your website or products, where your website lacks or where you are really making most or lacking behind. You can use this to test anything in your eCommerce website.
