Why to Choose Magento Enterprise for your eCommerce Website

With more than 1 million downloads, Magento is one of the fastest growing eCommerce platform today. It offers merchants complete flexibility and control on their websites. Magento Enterprise, brings many features that will significantly boost your sales and increase your revenue. These extra ordinary features of Magento Enterprise are worth mentioning which are as follows:

Recurring Payment Profile

If you own a business which runs on subscriptions, Enterprise edition can make it automated for you. It has an inbuilt recurring payment profile which can directly charge your customers their monthly subscriptions for your products. All that you have to do is set up the billing schedule and Magento will do the rest.

Gift Registry

Encourage your patrons to gift their loved ones your products. Magento Enterprise offers a gift registry where each gift is given a unique gift registry ID, making it easier for customers to track their gifts. People can search for their gifts in the registry by simply inputting the owner’s name, email or gift registry ID. You can also allow customers to include in a personal message with the gift. All you have to do is to add gift registry feature in Magento eCommerce store and this edition will do the rest for you.

Automated Email Marketing Reminders

You can send customizable email reminders to your customers who have not yet clicked the checkout button. This strategy will significantly lower the number of abandoned carts in your ecommerce site. Promotions and discounts for loyal customers can also be sent using this module. Merely set up your automated messages and discount coupons, and fill in the schedule for reminders.

Assisted Shopping

Enhance your services by providing in a Customer Service Representative to your clients. Magento Enterprise gives the flexibility of allowing your admin users to manage a client’s shopping carts and wishlists. This way, you can give your valuable clients personal support.

Reward Points System

Rewarding points to customers based on their regularity or number of products can greatly increase customer loyalty. The reward points system on Magento Enterpise will allow you to implement unique programs to reward your patrons. Points will be awarded based on the number of purchases or type of purchases and everything can be managed by the Magento.

Multiple Wish Lists

Allow your customers to make multiple wish lists, and give in the advantage of easily shifting products from one list to the other. You can also add to it the privacy feature, where a customer can make their wish list public or share it with their friends on social networking sites, if he wishes. In the meantime, you can make use of the data for understanding your customer’s needs.

Store Credits

Give your customers an option to purchase your store’s credit with Magento’s Store Credit feature. You can attach credits to a customer’s personal account, which he can redeem for further purchases. Your customers can buy gift cards as well as be refunded with the credits.

Release of SDK for development of customized mobile apps

The number of app users is increasing globally and the number is set to reach more than 2 billion this year. So, to be in the competition it is immensely important for your ecommerce to provide your customers with mobile platforms. Magento’s mobile SDK supplies to you a platform where you can accelerate the development of your app, in addition to making customized apps for platforms such as Android, or iOS.

These features form just the crux of all the features provided by Magento Enterprise. You can try various other exciting features which are exclusively for Magento Enterprise and see what works out the best for your ecommerce. Owned by ebay, Magento also has a very strong support system to help you out at every step. So, if you are looking to start a new online business, or looking for a new platform to significantly scale up your business, sign in to Magento today!

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Originally published at mconnectmedia.wordpress.com on September 1, 2015.